“HOME” FOR SALE

Home_For_Sale_ATA

Essay by Claire Bain ATA Blog Published October 28, 2014

Megan Wilson and Christopher Statton are in ATA’s display window, painting hundreds of signs with one word on them: “Home.” Black letters and a flower spell out the word in English or other languages, each on a solid color background. Sold in pairs for $100, one sign goes to the purchaser; the money and the other sign goes to one of three homeless service organizations. They could have just painted a bunch of signs in their studio and put them up for sale, but they chose instead to perform the production of the signs in the window. More than fundraising, they are organizing, raising awareness through outreach, providing information, and holding the City accountable for its human responsibility. And they are accomplishing all of this by subverting the tools of commercial language. Read more HERE.